The newest client of Katana PIM is Homeij, a B2B company that sells knives and accessories in the Benelux and beyond. The roots of the brand date back to 1970, and in addition to selling branded products under the name of Homeij, it also sells brands such as Victorinox, Leatherman, Opinel, Silva, Maglite, Chef's Choice, Esbit, Zippo, Diamant Sabatier. In short, a considerable quantity of products ranging from kitchen knives to camping knives of all kinds, and from professional accessories for the kitchen to those for excursions. After the company take-over in 2016, the new owners have started with a company's refreshment and built a solid external and internal cooperation:
Our way of working is characterized by three important spearheads: decisive, transparent and flexible. And all with the focus to remain as sharp as a knife at all times.
Jarno van der Donk, Co-owner at Homeij
With these ideals, they couldn't choose better than Katana PIM, the sharp and strong PIM solution. We are proud to have the opportunity to help Homeij in managing the information of these wonderful products.
Cycleon, the internationally renowned reseller, has decided to aqcuire our Katana PIM system to store its product information.
In this era of omnichannel e-commerce, online stores face interesting challenges. Due to an increased demand from customers for online shopping, evidenced by growing online marketplaces and D2C (Direct To Consumer) shops, the demand for Product Information Management-systems has been growing.