What's new at KatanaPIM

PIM, or product information management, is gaining a crucial role for e-commerce businesses, by helping improve their customer experience, build trust and credibility, and enhance internal efficiency and productivity. Discover what is PIM, how it works, and how it can help you.

‍If you want to sell more online, you need to start with great product content. Compelling product descriptions can make all the difference in whether or not a customer decides to buy from you.

Regardless of what kind of products your company sells, images and descriptions are the primary elements you need to showcase your collections on your online selling channels.

Dutch IT company Katana BV (previously Tritac) announces a new managing director, Luc Smeets, and a vision for KatanaPIM that will carry the platform to international success.

Approaching an omnichannel strategy nowadays is no longer a choice but a must, to scale a business. Keeping pace with the e-commerce world is not easy. This is why, to reduce risks, it is always good to rely on experts & automation.

“In SaleCycle research, it turns out that about 65% of e-commerce returns are due to the fact that products received don't match their description. This is a huge number that can affect a business negatively in terms of money, organization and time.”

Sharing complete & consistent information to give your clients the best shopping experience can be a real hassle, mostly when selling on multiple marketplaces. Discover the benefits of connecting KatanaPIM with your channel integrator.

Is having complete and updated product information a real hassle for your online business? Discover how to synchronize your product data & give your customers the best product experience!